"Great design is the best investment a brand can make."

Si has been Ignition’s senior designer for more than 22 years and is responsible for a significant number of corporate identity programs for many of Vancouver’s, and Western Canada’s, most respected businesses.

Si has a passion for visual design, and how it can be applied to simplify communication, giving tangible presence to complex ideas that otherwise live solely in the mind.

Si is both a professional designer and a Professor of Illustration and Design for the IDEA Program at Capilano University.